Research + News | Topic: Social Media

New Endorsements For College Athletes Resurface An Old Concern: Sex Sells

Female college athletes are making millions thanks to their large social media followings. But some who have fought for equity in women’s sports worry that their brand building is regressive. Read the article here.

What We Can Learn About Leading Students From Instagram

How should some recent experiments and changes on Instagram inform our leadership? Read the blog post from Tim Elmore here.

College Grads Have Nothing To Hide From Employers On Social Media

A few even think of their followings as an asset to employers. Read the article here.

Snapchat Throws Lifeline To College Papers

Some beleaguered college pubs are getting a boost, and possibly a new lease on life, courtesy of mobile visual messaging platform Snapchat. Read the article here.

How Colleges Use Kids’ Social Media Feeds

Learn how what you post can hurt — and help — the admissions process. Read the blog from Common Sense Media here.

Social Media Holds Weight in College Admissions

College admissions counselors are checking the social media accounts of applicants. Sometimes what they find positively impacts the applicant, but often the impact is negative.

Read the full article here.

More College Admissions Officers Checking Social Media

As more employers are turning to social media to vet job candidates, colleges and universities are doing the same for prospective students.

Read the article here.